Photo and Caption

Premier's Office
Release Date:
Tuesday, 10 May 2016 - 4:15pm

Twenty-three entrepreneurs are learning how to boost the social power of their business during a three day social media training workshop which started on Monday, May 9. The workshop is titled “Social Power for the Future of Your Business,” and is designed to teach owners and management about the power social media can offer their businesses. Participants will learn to analyse social activity and create effective email marketing campaigns, build a digital presence through different social media channels, content plan development, using paid social advertising to drive sales through Facebook and Twitter, and develop advertisements and working with a budget. The training sessions are facilitated by the Caribbean Overseas Small and Medium Enterprises (COSME) Programme, in collaboration with the Government of the Virgin Islands.